On Jobs and Employment
Thoughts

On Jobs and Employment

The thing people love most about economic growth is that it creates jobs, and prevents existing jobs from being cut. Similarly, the worst thing about recession is that people lose their jobs.  This is totally reasonable, seeing as in this world we need a paying job to get by, not to mention the fact that … Continue reading

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Thoughts

Postgrowth Business Models

This is another post along the post-growth vein, please read We’ve had Enough Growth for some background on this. Subject for this evening: business models. We’re used to two major business models in the West today: corporations and private companies. Corporations are legally obliged to maximise profit margins for shareholders above all other concerns. Shareholders … Continue reading

Not So Innocent
News

Not So Innocent

I’ve always been a big fan of Innocent Smoothies. They taste delicious, they’re healthy, they sometimes come with little hats and they always come with jokes and witty quips on their bottles. What’s not to like? Well, a month ago I would have simply answered that with “well, they’re pretty overpriced and they’re not organic” … Continue reading

Uncategorized

Innocent?

In my last post, I wrote about cute ‘product image’ and use of humour making green products more lovable and successful. And of course you can’t really talk about this cutesy friendly style of marketing without mentioning who brought it to popularity: Innocent Smoothies. I love Innocent smoothies. They have adorable ingredients lists reassuring the … Continue reading

Uncategorized

Bright green and rolling in it

There’s this bizarre thing where all too often you see really ethical innovative things that just aren’t that successful because their marketing, packaging, advertising and general PR just aren’t very good. It’s really annoying. I think it’s because they’re run by people who have admirable passion but little business skill. Anyway, here are my favourite … Continue reading